| A French legend tells of a holy man known as Saint | | | | break the trend of sweet perfumes that were |
| Leonard, a close friend of King Clovis, who lived in the | | | | dominating the market. Inspired by the holy flower lily of |
| Vienne Valley near Limoges in 559 AD. Saint Leonard, | | | | the valley, a wonderful fragrance Diorissimo was born |
| a brave and fearless fighter, wanted to spend his days | | | | in 1956. This romantic floral bouquet blossoms with the |
| communing with God. So he took permission from the | | | | freshness and transparency of lily-of-the-valley, |
| king to go live the life of a hermit in the woods. In the | | | | Christian Dior’s lucky flower and the emblem of |
| same woods also dwelled the dragon Temptation. | | | | Dior Couture. And this landmark ‘single flower’ |
| Saint Leonard was at prayer and did not hear the | | | | fragrance is as bright as a spring morning. |
| dragon when it demanded that Saint Leonard leave | | | | Top note is Ylang-ylang flowers from the Comoro |
| the woods. The evil dragon burned down Saint | | | | islands, which are distilled fresh in water vapor to |
| Leonard's hut with his fiery breath. Much blood was | | | | produce an essence. And it harmonizes with a wide |
| spilled as terrible battles took place between them. | | | | spectrum of floral notes, leading fullness, elegance and |
| Saint Leonard drove the evil dragon further into the | | | | originality to the composition. Heart note comes in lily of |
| woods until the dragon disappeared altogether. | | | | the valley. Despite its strong fragrance, its scent |
| Poisonous weeds began to grow where the dragon | | | | cannot be extracted. Therefore, it can be used in |
| spilled his blood, but beds of lilies of the valley sprang | | | | perfumery in a harmony of green, floral, jasmine and |
| up wherever the ground was sprinkled with Saint | | | | ylang-ylang scents. This sweet, fleeting harmony forms |
| Leonard's blood to mark the places of their battles. | | | | the heart note of Diorissimo. Jasmine is the base note, |
| These woods, till today are known as St. Leonard's | | | | which is a symbol of feminine softness. |
| Forest. Thus the lily of the valley has become a holy | | | | Diorissimo is a fragrance of happiness. More than fifty |
| and legendary flower, as a symbol of hop, happiness | | | | years ago, Roundnitska simplified perfume’s |
| and joy. And later this flower became the floral | | | | formula and created a perfume that’s simple and |
| emblem of the House of Dior. | | | | luminous. Fifty years later, a lot of women still happily |
| In 1955, the Dior perfumer, Edmond Roudniska, wanted | | | | wear this fresh, romantic and womanly fragrance. |
| to create a perfume that would be revolutionary and | | | | |