| Established Brands, the worldwide footwear licensee | | | | fashion-conscious wearer. The Company is also |
| for Wenger, Maker of the Genuine Swiss Army Knife, | | | | unveiling a line of Women's Chocolate Collection shoes |
| proudly announces the addition of seven shoes to its | | | | at the Summer Outdoor Retailer Show. |
| premier outdoor footwear line - the Alps Collection. | | | | "The eleven shoe collection is a perfect combination of |
| The Spring 2009 collection is designed for both | | | | superior comfort and style blended with extreme |
| outdoor aficionados as well as casual footwear | | | | durability," said Ron Page, CEO, Established Brands. |
| enthusiasts. | | | | "Whether you want to trek to your business meeting |
| "These new models round out what we believe is | | | | or just go for a walk with your dog, these shoes will |
| already a very strong line of shoes," said Ron Page, | | | | provide your feet with a level of comfort you never |
| CEO, Established Brands. "Our goal was to build an | | | | thought you could experience." |
| outdoor line that would attract a variety of personal | | | | Similar to the Alps Collection, the new Chocolate Line |
| tastes and styles all at once." | | | | epitomizes the innovation and craftsmanship that has |
| Similar to the original Alps Collection, the seven new | | | | made the Wenger Swiss Army Knife one of the most |
| shoes in the family are named after famous mountains | | | | enduring and iconic products in the world. |
| and locations in the Swiss Alps: Oberland, Oberalp, | | | | Shoes found within with the Men's Chocolate Collection |
| Albinen, Breithorn, Montreux, Sunnega and Valais. Both | | | | include: |
| the names and the design of this entire line | | | | Corvatsch: Mid-cut shoe that's great for the inner drive |
| demonstrate the originality that underlines the Wenger | | | | and modern speed thrills; molded insole for air |
| brand. | | | | circulation and breathability; leather lined with extra |
| Oberland: Trail and approach sandal with granite face | | | | cushioned comfort where it counts; perfect for |
| and welding lace; shock-absorbed buckle adjustment | | | | transitioning from the bike to the hike - Available Colors: |
| for enhanced fitting adjustment and comfort; molded | | | | Charcoal, Black, Beige, Dark Brown |
| insole contoured to the foot bed with iconic logo | | | | Furi: Crossover, secret-agent, Kung Fu lifestyle shoe |
| pattern for better air circulation and easy cooling of the | | | | with a skid-free lug and spot-welded interior, which is |
| foot - Available Colors: Black, Tan, Light Brown | | | | seamless like a sock for the most extreme level of |
| Oberalp: Trail Approach shoe that's perfect for | | | | comfort - Available Colors: Charcoal, Natural, Moss, |
| irregular terrain; one-pull lockable speed-lacing system; | | | | Blue, Brown |
| water-repellant; molded insole contoured to the foot | | | | Wanabe: Commemorative-style casual shoe with |
| bed with iconic logo pattern for better air circulation | | | | molded insole for air circulation and breathability; |
| and easy cooling of the foot - Available Colors: | | | | surprising shock absorption; exclusive natural |
| Charcoal, Black, Red, Dark Brown | | | | composite midsole bonded by Polyurethane - Available |
| Albinen: Soft-shell trail and approach shoe for wet and | | | | Colors: Black, Light Beige, Moss, Brown |
| dry conditions; wave-length waterproof; one-pull | | | | Verbier: Low-cut shoe that provides the soft feeling of |
| lockable speed-lacing system; molded insole contoured | | | | grass under your feet; reinforced ease-of-entry; hook |
| to the foot bed with iconic logo pattern for better air | | | | and loop; adjustment closure for quick in-and-out; |
| circulation and easy cooling of the foot - Available | | | | molded insole that's contoured to the foot bed for |
| Colors: Charcoal, Black, Dark Brown | | | | maximum air circulation and easy cooling of the feet - |
| Breithorn: Crossover, secret-agent lifestyle shoe with | | | | Available Colors: Charcoal, Black, Beige, Siena Brown |
| high-frequency spot welded-lining; tri-density molded | | | | Simplon: Low-cut casual shoe that's perfect for both |
| insole contoured to foot bed; high-frequency spot | | | | caffeinating and tire-swinging; exclusive natural |
| welded lining that's seamless like a sock - Available | | | | composite midsole bonded by Polyurethane; Opanca |
| Colors: Charcoal, Black, Red, Dark Brown | | | | construction with Paraffin-Impregnated thread for |
| Montreux: New World iconic style shoe with single pull | | | | longevity; surprising shock absorption - Available Colors: |
| lace adjustment; spherical mesh for rapid ventilation; | | | | Black, Beige, Coffee |
| barrel-lock closure with closed system lace; easy in | | | | Moos: Low-cut not-so-holy-roller casual shoe with |
| and out with one-pull adjustment for mini-marathons or | | | | trace stitched natural and vegetal pigment dyed cotton |
| mini-malls - Available Colors: Black, Grey, Beige, Brown | | | | canvas upper for maximum breathability; shock |
| Sunnega: Aesthetically pleasing lightweight sandal with | | | | absorption; gentle laundered finish to prevent water |
| a look as unique as its name; a flop-free upper strap | | | | damage - Available Colors: Charcoal, Moss, Blue, |
| for silent pool or campsite approach; variable width | | | | Brown |
| webbing for ultimate comfort and appeal; super-soft | | | | Zmutt: Low-cut versatile and slip-in shoe with rustic, |
| EVA foot bed for added support and comfort - | | | | low-impact style; slack-jawed for slow-tech comfort; |
| Available Colors: Charcoal, Blue, Tea, Red, Brown, | | | | vegetal pigment dyed cotton canvas upper for |
| Impossible | | | | maximum breathability; pre-distressed and gentle |
| Valais: Unblinking rock and road Alpine running shoe for | | | | laundered finish to prevent water damage - Available |
| challenging either the outdoor terrain or the | | | | Colors: Charcoal, Moss, Blue, Brown |
| metropolitan strain; spherical mesh for quick ventilation; | | | | Basel: Primitive and cerebral Plato-inspired sandal with |
| old-world lace adjustment; full length internal midsole - | | | | pre-distressed leather upper that crafts a vintage style |
| Available Colors: Charcoal, Black, Yellow, Red | | | | that will improve over time; color-natural foot bed to |
| Each shoe in the Men's Alps Collection is crafted with | | | | avoid heat from the sun when your toes are dangling |
| a molded insole for maximum breathability as well as | | | | elsewhere; Opanca construction for longevity - |
| antimicrobial and antibacterial insoles and liners that | | | | Available Colors: Leather: Tawny, Light Brown, Dark |
| keep the shoe free of germs and debris. Additionally, | | | | Brown; Canvas: Charcoal, Moss, Denim, Brown |
| every shoe in the collection features a proprietary | | | | Mt. Rosa: Stylish sandal that's ideal for cliff or social |
| Temposit outsole that adapts to varying climate | | | | climbing; tubular webbing for added off-road, care-free |
| changes. | | | | comfort; ergonomic quick-release buckle for |
| "Style and versatility are two of the defining attributes | | | | high-speed exiting; Anasazi foot bed wrap |
| of the new Alps Collection," said Read Worth, | | | | configuration; Opanca construction for longevity and |
| Managing Director and VP Product Development, | | | | protection - Available Colors: Grays, Blacks, Reds, |
| Established Brands. "We wanted the Alps Collection to | | | | Browns |
| promote quality and functionality while also highlighting | | | | Doöd: Low-cut relaxing slip-in that could be the |
| the aesthetic dimensions of the line." | | | | laziest shoe outside of Southern California; made of |
| All of the Established Brands shoes are | | | | skeleton leather; lined with extra cushioned comfort |
| environmentally friendly and are uniquely designed to | | | | where it counts; molded insole that's contoured to the |
| reduce the company's carbon footprint. Established | | | | foot bed for maximum air circulation and easy cooling |
| Brands creates the entire footwear line within a 100 | | | | of the feet - Available Colors: Charcoal, Black, Siena, |
| mile radius, eliminating excess travel during various | | | | Dark Brown |
| stages of product development. The exclusive shoe | | | | Refugio: Self-burrowing handcrafted slipper with an |
| box design for Established Brands shoes doubles as | | | | instinctive cocoon strategy; arch-articulated natural gum |
| an aesthetic storage device for the home or office | | | | outsole that provides the ultimate level of warmth and |
| while the hang tag functions as a luggage tag. | | | | comfort in all conditions; conveniently placed quick |
| MSRP for the Men's Alps Collection ranges from | | | | adjust rear pull handle - Available Colors: Black Cord, |
| $55.00 - $175.00 and can be found in national and | | | | Black Pepper, Glacier, Red Cord, Black/White Hound, |
| regional sporting goods and outdoor specialty stores. | | | | Tan/Cream Hound |
| Wenger Footwear can also be found online at | | | | Each of the shoes in the Men's Chocolate Collection |
| Established Brands Debuts Men's Chocolate Collection | | | | contains an anti-bacterial and anti-microbial insole to |
| Spring 2009 Wenger Footwear Line Incorporates | | | | reduce the risk of athlete's foot and bacteria build-up. In |
| Versatility and Style | | | | addition, aside from the Refugio, each shoe also |
| Salt Lake City, UT - August 2008 - Established Brands, | | | | contains a bio-engineered Temposit outsole that |
| the worldwide footwear licensee for Wenger, Maker | | | | adapts to varying climate changes. |
| of the Genuine Swiss Army Knife, proudly announces | | | | All of the Established Brands shoes are |
| the debut of its Men's Chocolate Collection of Wenger | | | | environmentally friendly and are uniquely designed to |
| Footwear, here at the Summer Outdoor Retailer | | | | reduce the company's carbon footprint. Established |
| Show. Following the debut of the Alps Collection that | | | | Brands produces the entire footwear line within a 100 |
| allows outdoor enthusiasts to adventure through the | | | | mile radius, eliminating excess travel during various |
| most rugged terrain, the Chocolate Collection is perfect | | | | stages of product development. The exclusive shoe |
| for everyday use. Providing innovative design, | | | | box design for Established Brands shoes doubles as |
| long-lasting comfort and broad-based appeal, the | | | | an aesthetic storage device for the home or office |
| Chocolate Collection is sure to please even the most | | | | while the hang tag functions as a luggage tag. |